by Anna Ludwinowski


by Anna Ludwinowski


slow selling products

slow selling products

Ah, those slow selling products…

If you’re a small business retailer or maker, chances are you’ve got some slow selling products, am I right? Of course you do, we’ve all had them and that’s ok. Slow sellers can happen for a variety of reason including when too many of a particular kind were made or when a product simply doesn’t turn out to be the big seller you thought it would be.

But the bottom line is you still need to sell them.

So what’s a small business to do? Package them up!!

Yes, sometimes you need to re-purpose those slow sellers into something else such as a gift basket. Your customers will LOVE these read-to-go gift baskets you’ve made – you’re saving them time and the hassle of putting it together themselves.

Let’s move those slow selling products!


slow selling products

Gift baskets are a really good way to put together slow selling products, along with more popular ones. You can easily set various price points for your baskets, making it so simple for your customers to get a beautfully wrapped up ready-to-go gift at a price they can see.

We created this short video HERE to show you easy it is to re-package those slow selling products into a done-for-you gift basket!

In the video, we’ll show you how to put together a quick and easy gift basket using some colourful packaging items.

Supplies We Used-

  1. Basket Base– we used this 6″ x 6″ x 5″ corrugated base
  2. Colored Tissue Paper– 2 sheets in the bottom of the basket base
  3. Faux Jewel Ribbon– we used an 18″ length for the bow
  4. Cello Basket Bag– we used the 16″ x 20″ sized clear cello bag


Helpful Hints-

  • create gift baskets with a specific theme in mind such as gourmet foods, bath and body care, relaxation/self care, baby, pets
  • or a specific occasion such as Mother’s Day, bridal shower, new home
  • try to colour co-ordinate the items in the basket (as much as possible) with the overall packaging colours
  • your baskets should look full but not overstuffed that you can’t see all the products inside


Remember, the video on how to move those slow selling products is right HERE!


Got QUESTIONS about our packaging products? Then check out the Essential Packaging website for more information.

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