Helpful Tips

custom branding
Think of it as icing and cake. Packaging is the icing and your products are the cake. Now what if the cake (your products) was of really good quality but the icing (the packaging) was cheap and of poor quality? Would YOU want to buy that cake? Do you think your CUSTOMERS would...
custom branding
Have you ever thought about custom branding your packaging? Maybe to help you answer that, we need to ask another question first-  what does your current packaging say about your business? Whether you are a Maker/Artisan just starting out in local craft markets or an established brick and mortar retail store, your...
You're a fabulous baker, soap creator or candle maker! Everyone (ok your family and friends!) loves your stuff and are encouraging you to go out in the world and sell your wares! Now you're thinking, maybe you should start your own home based business, right? But where do you start? Well luckily we...
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Blog Author

Anna is Vice President and Director of Marketing at Essential Packaging Inc. For the past 22 years, along with her husband of 23 years, David, she has helped to grow the company from a home based business into a thriving retail and online enterprise. Her love of creative packaging, marketing and small business life has lead her to the wonderful world of blogging. Now she writes on her 2 blogs, A Beautifully Wrapped Life and A Small Business Life. She enjoys kayaking with her son Matt and hikes with her constantly shedding Yellow Lab Soda. Connect with her by CLICKING HERE Find out more about Essential Packaging at www.essentialpackaging.com

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